How very refreshing to see the beautiful but controversial new ‘Love Clean Skin’ campaign from skincare brand REN which shuns airbrushed celebrities in favour of some altogether more earthy and pleasurable activity in a Swedish lake.
There’s a link to the 18+ version, for those who wish to have their eyebrows raised a little higher in surprise, at the end of the post!
Its a fitting campaign for a brand that has always thought outside the box. REN is a British brand that’s been around for ten years and has long been one of my personal favourites. It specialises in ‘skincare as it should be’ ie free from parabens, sulfates, mineral oil, synthetic fragrance and petrochemicals while both effective and an absolute pleasure to use. I also love the modern, functional and elegant packaging.
Stand outs are the Moroccan Rose Otto Bath Oil (makes a perfect gift – especially for me!!!!) and No.1 Purity Cleansing Balm that melts away dirt and make up (including waterproof mascara): I must add that I have never used a REN product and been disappointed with it.
I was recently invited to review a REN facial with Marielle Alix, Head of Therapy & Training at REN, an experience that bordered on the sublime and that deserves a post all of its own, so watch this space.
Link to REN website is here
This is the 18+ version - REN Love Clean Skin (18+) film